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Millions of people all over the world are avid members of the television audience. Yet, despite the central place television occupies in contemporary culture, our understanding of its complex and dynamic role in everyday life remains surprisingly limited. Focusing on the television audience, Ien Ang asks why we understand so little about its nature, and argues that our ignorance arises directly out of the biases inherent in prevailing official knowledge about it. She sets out to deconstruct the assumptions of this official knowledge by exploring the territory where it is mainly produced - the television institutions.Ang draws on Foucault's theory of power/knowledge to scrutinize television's desperate search for the audience, and to identify differences and similarities in the approaches of American commercial television and European public service television to their audiences. She looks carefully at recent developments in the field of ratings research, in particular the controversial introduction of the people meter' as an instrument for measuring the television audience. By defining the limits and limitations of these institutional procedures of knowledge production, Ien Ang opens up new avenues for understanding television audiences. Her ethnographic perspective on the television audience gives new insights into our television culture, with the audience seen not as an object to be controlled, but as an active social subject, engaging with television in a variety of cultural and creative ways. Public Speaking: How to Give a Great Speech Inccom Public speaking doesn't have to be terrifying Here's how to capture and keep the crowd's attention Desperately Seeking Synergy - Harvard Business Review Avoiding such failures is possible but it requires a whole new way of looking at and thinking about synergy Rather than assuming that synergy exists can be How Content Marketing Builds Your Business - Copyblogger Do smarter content marketing with our free ebook series helpful tutorials and ongoing content marketing articles The Moldy Foods You Can and Can't Eat - Lifehacker Photo by Michael Bentley/Flickr When you find a bit of mold on food it might seem like its okay to salvage some of it because the mold doesnt cover the whole Franz Kafka Biography & Works Britannicacom Franz Kafka (18831924) wrote novels and short stories that express with horrifying clarity the anxieties of his era Desperately Seeking Susan (1985) YIFY - Download Movie Bored Roberta spots a regular personal ad in the paper titled 'Desperately Seeking Susan' She heads off to New York following one of the ads and fi Broadway Buzz Videos Interviews Photos News and The BEST source for Broadway Buzz Broadway Shows Broadway Tickets Off-Broadway London theater information Tickets Gift Certificates Videos News & Features Desperately Synonyms Desperately Antonyms Thesauruscom Synonyms for desperately at Thesauruscom with free online thesaurus antonyms and definitions Dictionary and Word of the Day Planning audience research 1 What is audience research? This book is designed for people working in communications organizations: radio and TV stations newspapers and other print media arts Desperately Seeking Santa (TV Movie 2011) - IMDb With Laura Vandervoort Nick Zano Paula Brancati John Bregar Jennifer a young ambitious executive running promotions at a failing Boston mall comes up with a
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